![]() ![]() ![]() The overwhelmingly negative emotional reaction to Divx by consumers and theĭivx was an easy target for consumers frustrated by years of obsolete products from computer and consumer electronics manufacturers. There are valid technological shortcomings to Divx, but they do not explain ![]() The difficulty of getting all the movie studios to go in on it with them." Sensitivity of people to having one single standard and under-appreciated "The people who run Circuit City are not complete fools- they just made aīad judgment call," said Jim Porter, of industry newsletter DiskTrend. Partly because of a dearth of hot Divx movie titles, and mainly because ofĪ consumer backlash which can only be compared to the reaction to New Coke. Operations, partly because of a lack of competitively priced players, In a nutshell, Divx is-or was-a pay-per-view variation of DVD introduced Prematurely obsolete technology played a direct role in bringing Divx down, Instead, it was a widely hated platform hounded to its death byĭisgruntled consumers fearful of getting stuck in a Betamax quandary.Ĭynical videophiles and home theatre buffs burned once too often by Yesterday, wasn't just another example of a technology that failed toĬatch on. Divx, which effectively had its plug pulled by Circuit City ![]()
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